---
title: "GOOGL (Updated May-21-25)"
author: "DeepValues Research"
publisher: "DeepValues Research (DeepValues / LuLu Ventures LLC)"
type: "Research article"
ticker: "GOOGL"
company: "Alphabet"
sector: "Communication Services"
industry: "Internet Content & Information"
wikidata: "https://www.wikidata.org/wiki/Q20800404"
wikipedia: "https://en.wikipedia.org/wiki/Alphabet_Inc."
date: "2026-02-19"
language: "en"
section: "Company Research"
answer: "DeepValues Research published “GOOGL (Updated May-21-25)” on Alphabet (GOOGL) on Feb 19, 2026. This report is compiled from publicly‑available sources believed to be reliable, including Alphabet's SEC filings, earnings releases and third‑party databases."
canonical_url: "https://research.deepvalues.ai/company/googl/googl-updated-may-21-25/"
markdown_url: "https://research.deepvalues.ai/company/googl/googl-updated-may-21-25/index.md"
license: "CC BY 4.0"
license_url: "https://creativecommons.org/licenses/by/4.0/"
cite_as: "DeepValues Research, GOOGL (Updated May-21-25), https://research.deepvalues.ai/company/googl/googl-updated-may-21-25/"
publisher_url: "https://deepvalues.ai"
app: "https://deepvalues.ai"
api: "https://app.deepvalues.ai/developers"
data_note: "Reports are dated snapshots. Current data via the DeepValues API: https://app.deepvalues.ai/developers"
disclaimer: "Educational research, not investment advice."
---
**Financial Disclaimer (please read first)**

This report is compiled from publicly‑available sources believed to be reliable, including Alphabet's SEC filings, earnings releases and third‑party databases. Figures are stated in USD; "$ B" denotes billions. All forward‑looking estimates (e.g., the Buffett‑style DCF) are illustrative and not a recommendation to buy or sell securities. Verify data independently and consult a licensed adviser before acting on it. Past performance is not indicative of future results.

### **Background Research**

| **Topic**                                                                                     | **Highlights**                                                                                                                                                                                                                                                                                                                                                                                           | **Key Sources**                  |
|-----------------------------------------------------------------------------------------------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|----------------------------------|
| **Business model & income mix**                                                               | Alphabet is a holding company. Google Services (Search, YouTube, Android, Chrome, Maps, Play, Pixel devices) still generates \~**80 % of revenue via advertising**; Google Cloud contributes \~14 %; "Other Bets" (Waymo, Verily, Intrinsic, Isomorphic Labs, Wing, etc.) contribute &lt;1 %. Alphabet also earns subscription/platform/device revenue (YouTube Premium/TV, Google One, Pixel hardware). | 10‑K & Q1 2025 release           |
| **Customers / scale**                                                                         | \~4.3 B monthly active users on core Google products; &gt;1.5 B people now see AI Overviews; &gt;270 M paid consumer subscriptions; Cloud has "tens of thousands" of enterprise customers.                                                                                                                                                                                                               | Q1 2025 release, I/O disclosures |
| **Units sold / subs**                                                                         | Pixel phones (\~10 M units 2024); Nest & Chromecast devices (\~16 M); Google One &gt;150 M subs; YouTube Premium/TV &gt;120 M subs.                                                                                                                                                                                                                                                                      | Company blog, 10‑K               |
| **Short‑term headwinds**                                                                      | Macro ad‑spend swings, FX volatility, regulatory scrutiny (EU DMA, US & EU antitrust trials), Apple search‑deal renegotiation, rising AI cap‑ex ($75 B guidance '25).                                                                                                                                                                                                                                    | Reuters, 10‑Q                    |
| **Long‑term risks**                                                                           | Generative‑AI substitution of search ads, privacy‑driven signal loss, cloud‑price competition (AWS / Azure), hardware commoditisation, autonomous‑vehicle regulatory hurdles.                                                                                                                                                                                                                            | Reuters, 10‑K                    |
| **Cost structure**                                                                            | • **Fixed:** datacenter depreciation, network ops, R&D (21 % of revenue).                                                                                                                                                                                                                                                                                                                                |                                  |
| • **Variable:** TAC (\~15 % of Search & Network ads), YouTube content‑acquisition, marketing. |                                                                                                                                                                                                                                                                                                                                                                                                          |                                  |
| TAC and content costs are the largest and rise with mobile mix and premium video.             | 10‑K, earnings calls                                                                                                                                                                                                                                                                                                                                                                                     |                                  |
| **Management**                                                                                | Chair John Hennessy; CEO Sundar Pichai; Pres./CIO Ruth Porat; CFO Anat Ashkenazi. Founders Page & Brin remain directors controlling &gt;51 % voting power via Class B shares.                                                                                                                                                                                                                            | proxy statement                  |
| **Governance & alignment**                                                                    | Founders each keep ≈ 3 % economic / 27 % voting; exec pay is &gt;70 % stock‑based; insiders have historically bought during dips (e.g., 2022 split‑adjusted $84-$89).                                                                                                                                                                                                                                    | SEC filings                      |
| **Top shareholders**                                                                          | Vanguard 7.5 %, BlackRock 6.6 %, State Street 3.3 %. Votes typically align with management; most 2024 proposals on climate disclosures and AI ethics failed with &lt;25 % support.                                                                                                                                                                                                                       | Yahoo Finance holders page       |
| **Share‑buyback**                                                                             | April 2025 board authorisation of an **additional $70 B** (fifth consecutive year). 2024 net repurchases $61 B vs avg $48 B past decade.                                                                                                                                                                                                                                                                 | Q1 2025 release                  |
| **Value‑investor activity**                                                                   | Oakmark's Bill Nygren re‑established a 3 % position in late‑2024 (avg cost ≈ $135). Stanley Druckenmiller's Duquesne exited in Q1 2025. Few traditional "Buffett‑style" funds hold &gt;5 %.                                                                                                                                                                                                              | Barron's, MarketWatch            |
| **Latest quarter (Q1 2025)**                                                                  | Revenue $90.2 B (+12 % y/y), Cloud +28 %, EPS $2.81 (+49 %), op‑margin 34 %. 1st cash dividend raised to $0.21. Employees 185,719.                                                                                                                                                                                                                                                                       | earnings release                 |

### **Financial Research**

(live price & market cap widget)

The interactive table and time‑series charts for the 15 requested metrics are available just above this text (scroll up). Highlights:

-   **Steady top‑line CAGR 2015‑24 ≈ 17 %**; rebound in 2023‑24 after ad‑slow‑down year 2022.

-   **Net‑margin** widened from 21 % (2015) to 29 % (2024) thanks to AI‑driven Search monetisation and Cloud scale.

-   **ROIC** has accelerated to mid‑30 % as capital‑efficient Cloud margin inflects.

-   **Balance‑sheet** remains fortress‑like: cash $95.7 B vs long‑term debt $10.9 B (D/E 0.39).

-   **Valuation**: trailing P/E \~ 18.6; P/FCF \~ 23; both near 10‑yr averages despite structurally higher Cloud mix.

#### **Buffett‑style Intrinsic Value**

-   Assumptions:

    -   starting FCF $72.764 B (2024)

    -   growth 8 % for yrs 1‑10 (below 10‑yr low)

    -   terminal growth 2.5 %

    -   discount 10 %

    -   shares 13.313 B

Python output ⇒ **fair value ≈ $112 / share** (️\~33 % below today's \~$167). With a **30 % margin‑of‑safety**, an attractive entry would be **≈ $78**. To earn the market price today, an investor would accept an implied IRR near **7.6 %** (solving for discount rate).

### **Interpretation**

Alphabet's dual‑engine of **high‑margin ad cash flows** and a rapidly scaling **Google Cloud** continues to compound free cash at &gt;20 % despite gargantuan AI cap‑ex. The stock trades at a modest premium to the S&P 500 on P/E but with superior ROIC, cash cushion and optionality (Gemini, Waymo, health‑tech). Key watch‑items:

-   **Regulatory outcomes** (US antitrust remedies, EU DMA fines).

-   **AI cannibalisation risk**-will AI Overviews erode or amplify search monetisation?

-   **Cap‑ex discipline** as $75 B AI build‑out ramps.

-   **Cloud price wars** vs Azure/AWS.

For long‑term, value‑oriented investors the shares are **not yet in bargain territory** by strict Buffett metrics, but remain a high‑quality compounder likely to earn mid‑teens total returns if ROIC stays above 25 % and buybacks persist.

**Financial Disclaimer (end)**

The analysis above expresses views as of May 21 2025 and may change without notice. It is educational only and **not** investment advice. Verify data with primary sources and consult a qualified adviser.
